This month, West Coast Ford Lincoln is proud to feature Morgan Beadell, a valued Parts Advisor who has been part of the West Coast Auto Group family for 7½ years. With the same amount of experience in the automotive industry, Morgan brings both skill and enthusiasm to the Parts Department every day.

Career Highlights

Morgan’s favourite part of the automotive world is that there’s always something new to learn. She enjoys the continuous growth the industry offers and the hands‑on environment that keeps each day interesting.

One of the things Morgan enjoys most about West Coast Ford Lincoln is simple but genuine: she loves being around cars all day.

In addition to her core role in Parts, Morgan has recently taken on the responsibility of ordering and maintaining our apparel and Ford/Lincoln merchandise inventory. She has done an exceptional job growing the selection, and guests have responded with enthusiasm — many items she brings in sell out quickly thanks to her eye for what people love.

Outside of Work

Morgan’s interests outside the dealership reflect her passion for vehicles and creativity. She enjoys camping and traveling, watching NHRA drag racing, attending car shows, and spending time detailing and waxing her vehicles. Her hobbies also include building model cars and playing guitar, rounding out a lifestyle rooted in both automotive enthusiasm and hands‑on artistry.

She is also excited about learning the fine art of pinstriping, adding another artistic skill to her automotive hobbies.

Morgan’s 1990 Bronco and 1995 Thunderbird hold a special place in her heart. The Thunderbird is a project she hopes to begin racing within the next year or two.

She also shares her home with Hemmi, a kitty she loves to pieces. Coming from a large family — five kids total — Morgan proudly notes they are a true Ford family. As her dad likes to say, “We bleed blue.”

Favourite Quote

“If you’re gonna do something, do it right. If you’re gonna be lazy, be lazy right.” – Hank Hill

Closing Message

Morgan’s passion for the automotive world, her commitment to learning, and the care she brings to both Parts and merchandise ordering make her an important part of our team.

Be sure to stop by and say hi to Morgan, and if you’re looking for that last‑minute Christmas gift, she’ll probably have just the right thing!